It’s a new year and time to ramp up. Some agents completed their business plans months ago and are already focused on having a profitable year. However, it’s never too late to develop a plan to keep you on track. If you fell short of your goals last year, here are five strategies to help you reach your goals in 2022:
It’s no secret that 2021 was a banner year for real estate sales, but a new report from ATTOM Data Solutions indicates that homeowners that were willing to sell last year reeled in a profit that hasn’t been seen in more than a decade.
ATTOM released its Year-End 2021 U.S. Home Sales Report on Jan. 27, which shows that home sellers realized a profit of $94,092 on the typical sale in 2021—up 45% from 2020 and up 71% from two years ago.
I’ve been in the real estate technology space for a long time and distinctly recall the beginnings of the “leads tsunami” that was created by the likes of Zillow and realtor.com as they worked to keep agents paying monthly fees and revenue flowing. They “rang the bell” for agents and subscribing brokerages by moving further up the marketing funnel to attract those they said were ready, willing and able to buy or sell a home.